I’m doing some research around the use of social media and Web 2.0 in organisations. Andrew McAfee of the MIT Sloan School of Management has written extensively about this and coined the phrase Enterprise 2.0 for companies that are active adopters of these new technologies. He describes the key elements of Enterprise 2.0 via the acronym, SLATES: Search, Links, Authorship, Tags, Extensions, Signals. Dion Hinchcliffe of The Dachis Group has also written extensively about this area and I have adapted one of his graphics above to show the close match between the core skills of library and information professionals and the core elements required to effectively deploy Web 2.0 and social media in the organisation. It seems to me there is a huge opportunity here for information professionals to extend their influence within their organisations. Or am I being too simplistic?
September 28, 2010
Social Media, Web 2.0 | Tags: enterprise2.0, information professionals, web2 |