Glossary of the technical terms used in the B2C Consumer Marketing Data sector. Our glossary of 34 key terms with explanations and use cases is the answer. Free PDF to download and share.
Research
Information Matters publishes independent research on the ways that companies are applying artificial intelligence (AI) to improve their business operations and outcompete rivals.
B2B Company & Contact Marketing Data Providers — Glossary
Glossary of the technical terms used in the B2B Company and Contact Marketing Data sector. Our glossary of 31 key terms with explanations and use cases is the answer. Free PDF to download and share.
Automotive Marketing Data Glossary
Smarter cars means more data for marketers to use for upselling, reselling and data gathering for planning. We’ve broken down the key terms used in this sector with definitions and use cases – Free PDF download.
Adtech / Programmatic Marketing Data Glossary
Need help understanding all the technical terms used in the Adtech/Programmatic Marketing Data sector. Our glossary of 42 key terms with explanations and use cases is the answer. Free PDF to download and share.
Marketing Data Glossary
Our comprehensive list of terms used in the marketing data sector along with explanations and use cases is an essential guide for all marketers. Free PDF to download and share.
